IMI monitoring: largest share of jeansa — in Mykolayiv, biggest commissioner of jeansa — local authorities of Dnipro
29.07.2017, 01:16
The highest level of jeansa was observed in press of Mykolayiv — on average, 15% from the total number of materials, in Dnipro and Kharkiv —8% of materials in each. Among the online media outlets, media outlets of Dnipro had the highest share of covertly commissioned materials — 8%.
These are the results of monitoring of the quantity of commissioned materials in press and online media outlets in 10 regions of Ukraine (Zaporizhzhia, Uzhhorod, Odesa, Dnipro, Mykolayiv, Kherson, Lutsk, Poltava, Lviv, Kharkiv), which was conducted by the Institute of Mass Information.
The average level of jeansa in regional press on average for the six months constituted 6%, and in online media outlets — 3% from the total number of materials. The smallest share of such materials was observed in Lviv (2% in press and 1% in online media outlets).
The most active commissioners of jeansa in the regions are local officials and politicians.
IMI compared the shares of covertly commissioned materials benefitting local authorities between the regions. Among the oblast state administrations, Dnipropetrovska OSA headed by Valentyn Reznichenko does this the most, followed by Zaporizka oblast state administration and its leader Kostiantyn Bryl, and the third position from the top was shared by Kharkivska oblast state administration and its head Yulia Svitlychna and Poltavska oblast state administration and its head Valeriy Holovko.
As to the commissioned materials benefitting city councils and city mayors, the one to commission jeansa most often was Dnipro city council and its head Borys Filatov, followed by Kharkiv city council, and the third from the top was mayor of Poltava Oleksandr Mamay and Poltava city council.
Materials benefitting MP from the Opposition Bloc Oleksandr Vilkul can be found in media outlets of Zaporizhzhia, Odesa, Dnipro, Mykolayiv, and Poltava.
Out of political players of the all-Ukrainian level, IMI experts identified jeansa benefitting the party Opposition Bloc (in media outlets of Dnipro, Mykolayiv, Kharkiv, Poltava, and Zaporizhzhia), the party “Vidrodzhennia” (in media outlets of Zaporizhzhia and Kharkiv), the Radical Party and its leader Oleh Liashko (in media outlets of Zaporizhzhia and Lutsk), and the party “Nash Kray” (Mykolayiv).
In June-July 2017, the level of jeansa has increased, especially of political jeansa.
Correlation between political and commercial jeansa on average for the 6 months was 65% political to 45% commercial in printed media outlets and 50%-50% in online media outlets.
The monitoring was conducted in local media outlets of ten regions — Zaporizhzhia, Uzhhorod, Odesa, Dnipro, Mykolayiv, Kherson, Lutsk, Poltava, Lviv, and Kharkiv — during the six months of 2017 (January, February, March, April, June and July). The monitoring covered two online media outlets and two printed editions from each region. Each month, all issues of the newspapers for one week and all materials from the newsfeed of online media outlets for one week were monitored.
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